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  • The second tier of social media payoff

    Here’s the thing about social media: do it right – really right – and the payoff isn’t just immediate (although that’s wonderful) – it’s also long-lasting. More than that, it moves in areas and ways you can’t really predict. You can imagine it, you can hope for it, but predict? With social media that can

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  • World-Class Social Media

    World-Class Social Media

    Because understanding can be a difficult thing, world-class social media is no longer just good, or something that might help a career. World-class social media has become a requirement for those who seek to do something beyond themselves.  That being said, just what is “world-class social media” and how does it help you negotiate your

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